A Beginner’s Guide to Video Production Lingo: Working with Freelance Video Editor and Videographers

Tom

April 8, 2025

So, you’ve hired a freelance video editor or a videographer—great choice! But now they’re throwing around words like “LUTs,” “tighten,” and “another pass,” and you’re wondering if you accidentally stepped into a secret film industry club. Don’t worry! This guide breaks down common video production terms used by videographers and video editors so you can communicate like a pro (or at least not nod along cluelessly).

Videographers and video editors: common video production terms explained

1. Deliverables

The final package you’ll receive from your videographer or video editor, which may include the completed video, various versions (e.g., for social media), or specific formats like MP4 or MOV. It’s crucial to specify your required deliverables at the project’s outset.

JubJub takes the headache out of deliverables by ensuring that video editor freelancers and videographers can upload everything in one place, so clients can send their videos directly to social media with a single click. No more downloading, checking files, or re-uploading—JubJub makes it seamless. Sign up today to remove the pain points of handling video deliverables!

2. Format

This pertains to both the technical file type (such as MP4 or MOV) and the video’s presentation style (e.g., vertical for Instagram Stories or widescreen for cinematic effect). Different platforms have distinct format requirements, so discuss this before finalizing the project.

3. Revision

A round of edits made to the video based on feedback. Clear communication about the number of revisions included in your agreement can prevent misunderstandings.

4. Tighten

The process of removing unnecessary pauses or trimming excess footage to enhance the video’s pacing and keep it engaging.

5. Another Pass

An additional round of editing to further refine the video. If you’re mostly satisfied but desire a few tweaks, requesting “another pass” is appropriate.

6. SFX (Sound Effects)

Audio elements like whooshes, beeps, or ambient sounds that enhance the video’s overall feel. Quality SFX contribute to a polished and professional final product.

7. Grade

Short for color grading, this involves adjusting the video’s colors and tones to achieve a specific mood or aesthetic. The distinct color palettes in films are results of grading.

8. LUT (Look-Up Table)

A LUT is a tool used in color grading to apply a specific look or style to footage quickly. Think of it as a professional-grade filter for video editing.

Final thoughts

Understanding these terms will facilitate smoother collaboration with freelance videographers and editors, ensuring your project aligns with your vision. Have a term you’ve heard but don’t understand? Drop it in the comments, and we’ll add it to the list! Sign up for JubJub today and simplify the way you manage video deliverables and revisions!

Helping Content Creators Level Up with JubJub: A Game Changer for Social Media Strategy

Tom

April 2, 2025

Thomas McCarthy filming and working with a group of rising fighters
at Absolute MMA St Kilda.

The world of content creation is evolving, and for many young athletes and creators, storytelling is no longer optional—it’s essential. At Absolute MMA St Kilda, I had the opportunity to film and work with a group of rising fighters who understand that building their brand and marketing their perspective is now a core part of their journey. Being a creator isn’t about chasing trends—it’s about sharing your story in a way that resonates.Helping Content Creators Level Up with JubJub: A Game Changer for Social Media Strategy

The world of content creation is evolving, and for many young athletes and creators, storytelling is no longer optional—it’s essential. At Absolute MMA St Kilda, I had the opportunity to film and work with a group of rising fighters, like Bobby Sunduh, Julien Hermenjat, Jack and Hue Boyd, who understand that building their brand and marketing their perspective is now a core part of their journey. Being a creator isn’t about chasing trends—it’s about sharing your story in a way that resonates.

The fun of being on set: capturing authentic moments

There’s something special about being on set—cameras rolling, lights dialed in, and energy buzzing as fighters articulate their experiences. The process of capturing content isn’t just about getting footage; it’s about creating a narrative that connects with an audience. Seeing these young fighters embrace content creation as an extension of their work was inspiring. They know that their story, their training, and their opinions matter—and that sharing them can open doors to new opportunities.

For many creators, managing content across multiple social platforms can feel like a full time job. Each platform has its own nuances—different audience behaviors, ideal posting times, and content formats.

Before using JubJub, these creators were juggling multiple logins, struggling with inconsistent branding, and spending hours manually posting content. As a single operator, managing multiple people’s accounts was a daunting task.

The solution: JubJub’s one stop content distribution tool

With JubJub, everything changed. In just 15 minutes, they could:

Manage multiple creators’ social accounts from a single dashboard;
Schedule posts in advance for individual and brand accounts;
Customize captions and hashtags per platform;
Analyze engagement metrics to optimize future content.

No more last minute scrambling. No more manual cross posting. Just seamless, automated content distribution that works.

The impact: more engagement, more growth

Since implementing JubJub, the team at Absolute MMA St Kilda has noticed a massive increase in user engagement and platform retention. Their content reaches the right audiences at the right time, and they now have data driven insights to refine their strategy.

Creators can now focus on what they do best—creating—while JubJub handles the heavy lifting behind the scenes.

Supporting the future of content creators

At JubJub, we’re committed to helping creators up their game. Whether you’re an independent content creator, a brand, or a media agency, our platform is designed to make content distribution effortless.Are you ready to streamline your content workflow and take your social media strategy to the next level? Sign up for JubJub today and experience the difference.

How to Create a Killer Social Media Video Strategy

Tom

March 25, 2025

Social media is a playground for video content—but without a clear strategy, your efforts can feel scattered. Whether you’re a freelancer or a creative agency, creating a killer social media video strategy can boost your client’s brand and set you apart from the competition. Let’s break down the steps to planning, executing, and measuring a successful video strategy.

Define your goals

Brand awareness: Are you trying to introduce a brand to a new audience?
Engagement: Do you want to drive conversations and interactions?
Conversions: Are you aiming for sales or leads?

Clear goals shape your video strategy, which is why it’s important to define the style, length, and format of your videos.

Content planning & creation

Content calendar: Map out your video content over weeks or months. This ensures a steady flow of content.
Creative storytelling: Plan your narrative—whether it’s behind-the-scenes looks, how-to videos, or product demos.
Collaboration: Involve your entire creative team makes video strategy much more easier. With JubJub, you can seamlessly work with editors, copywriters, and social media managers, .

Optimizing for each platform

Tailored formats: Different platforms require different video specs. Customize your videos for YouTube, Instagram, LinkedIn, and TikTok.
Engaging thumbnails & captions: Create eye-catching thumbnails and write compelling captions that drive clicks and engagement. This is essential for building a solid video strategy.

Scheduling and publishing with JubJub

JubJub shines when it comes to social media management:

All-in-one scheduling: Upload, tag, and schedule your posts directly from JubJub.
Security and trust: Publish to your client’s channels without giving direct backend access—ensuring privacy and peace of mind.
Data and feedback: Use insights from published posts to refine your future strategies.

A well-planned social media video strategy can transform your digital presence. With clear goals, creative content, and a tool like JubJub to handle the logistics, you can elevate your client’s brand while making your workflow smoother than ever. Ready to become a social media video master? Sign up for JubJub and start planning your next hit campaign.

Video Production Best Practices: From Concept to Final Cut

Tom

February 26, 2025

Whether you’re a videographer, editor, or motion graphics designer, delivering a flawless video production isn’t just about technical skills—it’s about having a solid process. In this article, we dive into best practices for video production that help you manage every step with ease. Plus, we’ll show you how JubJub can streamline your asset delivery and client communication.

Plan, plan, plan

A successful video production starts long before the camera rolls.

Concept & script: Begin by outlining your vision. Define your target audience, key messages, and style.
Storyboarding: Sketch out your shots. Even simple storyboards help everyone visualize the project.
Pre-production meetings: Gather your team—including your editor, motion graphics designer, and any on-screen talent—to ensure everyone understands the vision.

Shooting smart

Location & lighting: Choose your shooting location carefully. Good lighting is key to professional-looking footage.
Sound check: Don’t underestimate audio quality. Use proper mics and perform sound checks to avoid post-production headaches.
Efficiency on set: Time is money. Plan your shots in sequence, and be ready to adapt if conditions change.

Post-production & asset management

Editing workflow: Organize your files and maintain clear version control. Using a centralized platform like JubJub can make asset management a breeze.
Review & feedback: Invite your creative team (and even your client) to review early drafts. Tools like JubJub let you collect feedback in one place.
Final touches: Once approved, polish the edit with music, effects, and color correction. Ensure the final product aligns with the original vision.

How JubJub helps

JubJub isn’t just for file delivery—it’s a complete solution.

Centralized collaboration: Invite every team member, ensuring that from storyboarding to final edit, everyone’s on the same page.
Streamlined feedback: Keep revisions organized and feedback transparent.
Secure delivery: Publish the final asset directly to your client’s social channels without compromising their backend security.

Conclusion

Implementing these best practices can turn a chaotic production schedule into a smooth, creative process. With tools like JubJub supporting your workflow, you’ll spend less time wrestling with logistics and more time creating outstanding content. Ready to take your video production to the next level? Get started with JubJub today.

Why Freelance Creatives Love JubJub: From Videography to Motion Graphics

Tom

February 25, 2025

Freelance life is exciting, but it also comes with its fair share of headaches—especially when it comes to managing files and collaborating with multiple team members. Whether you’re a videographer, video editor, or motion graphics designer, the struggle to keep everything organized can seriously dampen your creative spark. Here’s why hundreds of creative professionals are switching to JubJub and never looking back.

Understanding your daily struggles

We know that your day is packed with creative challenges—from perfecting that killer edit to designing eye-catching graphics. The last thing you need is to waste precious time on tedious file management and miscommunication. Traditional tools may seem convenient, but they rarely offer a cohesive solution that fits the unique workflow of creative projects.

How JubJub makes life easier

Designed for freelance creatives: Built by a team of video professionals, JubJub understands the nitty-gritty details that matter to you. Every feature is crafted with your workflow in mind.
Streamlined collaboration: Say goodbye to endless email chains. With JubJub, you can invite your entire creative team—be it your video editor, motion graphics expert, or copywriter—into one secure workspace.
It’s completely free: We know budgets are tight for freelancers. JubJub is 100% free, meaning you get professional-grade tools without denting your earnings.

Real-world benefits

Imagine starting your day without the stress of tracking down files or worrying about miscommunication between your team and the client. JubJub centralizes all your assets, allowing you to focus on what you do best—creating amazing content. This not only boosts your productivity but also enhances your ability to deliver projects on time, every time.

For freelance creatives, time is money—and your creative energy is priceless. JubJub liberates you from the chaos of traditional file sharing, giving you more time to innovate and collaborate. Join the community of creative professionals who are transforming their workflow with JubJub. Get started today and see why creatives everywhere are raving about this game-changing tool.